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Mailnatives Blog

Display, Lead Generation & Emailing Insights

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Campaigns
How to use a countdown in CTA: a countdown that continues even after the campaign closes

Find out how to add a countdown to your CTA in Mailocator and increase your campaign performance by up to 2.7 times. Practical guide including configuration and use cases.

5 min reading

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Campaigns
How to smartly create subscribe campaigns in Mailocator: a complete guide for modern e-commerce

Cleverly designed subscription campaigns can significantly increase the number of contacts you acquire and the overall performance of your email marketing. In this article, we will look at how to create them effectively, non-intrusively, and with maximum

5 min reading

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Campaigns
Browse-Burst: second generation of Exit Intent?

Today, user behavior is much more complex than can be reliably deduced from a single signal. That's why we're introducing Browse-Burst, a new technology we developed for Mailocator – a modern way to recognize critical moments before the user does.

4 min reading

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Campaigns
What is a CTA used for and how to use it correctly

A CTA is not just a button for selling, but a tool for establishing natural interaction with the user. In this article, we will show you how to use CTAs correctly, when they work best, and when it is better not to display them.

4 min reading

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Campaigns
The Psychology of Pop-ups: How to Create Campaigns That Help, Not Annoy

A pop-up that respects user behavior, is visually consistent, and offers relevant value can significantly increase conversions and overall visitor satisfaction. How can you achieve this?

4 min reading

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Campaigns
How to make the most of dataLayer in Mailocator campaigns

Check out practical examples of how to use dataLayer to take Mailocator campaigns to the next level – from simple content personalization to advanced scenarios that work with prices, user behavior, and increase conversions.

4 min reading

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Campaigns
How to improve the quality of contacts obtained (not just their quantity)

The real work with leads does not end with acquiring them, but begins with ensuring their quality. In this article, we will show you how to improve the value of leads using user behavior, preferences, and connected data signals across the web.

4 min reading

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Integrations
How to connect your own application to Mailocator: a technical guide for developers

You can easily connect Mailocator to your own application via API. All you need to know is how to verify and save a contact. This article describes the technical requirements and possibilities for advanced automation.

4 min reading

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Integrations
Integrating Mailocator with Targito: how to fully leverage the potential of CDP and advanced campaigns

Connecting Mailocator with CDP Targito allows you to implement advanced campaigns, games, and automation directly on the web. Find out how this integration significantly expands your targeting and data processing capabilities.

5 min reading

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Technology
7 key changes in Mailocator from January 2026: more control, performance, and intelligence

Starting in January 2026, Mailocator will introduce seven key changes. More control over campaigns, higher performance, intelligent analysis, and clearer work with scenarios.

5 min reading

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Technology
How does Mailocator load different sources?

Browser security restrictions, such as CORS and CSP, can block images, fonts, or data in Mailocator campaigns. We will explain why this happens and how to quickly resolve the issues.

4 min reading

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Technology
LCP metrics: why they matter and how Mailocator approaches them

Many websites don't realize that their pop-ups or marketing tools can slow down page loading and thus subtly reduce search engine performance. If LCP metrics suffer, Google will notice – and rankings may start to drop.

6 min reading